Podcasting is a popular way to consume information. Its popularity has skyrocketed in recent years. According to one survey, about seven percent of adults listened to audio and video podcasts in 2006 – that’s 5.6 million people! That’s a huge amount of content! Even more impressive is that 97 million Americans went online to look for news in the past year – and more than one third of those people listened to audio or video podcasts each week!
Why You Should Start Listening to Podcasts Now
The first step to podcasting is to identify a podcasting host. This should be obvious, but it’s best if you can include a little more information. A good podcasting host will be able to tell the listener who’s behind the content and what’s featured in the show. It’s a good idea to give the name of the podcaster, too, since this will help in search engine optimization.
Another podcast is more personal than the typical news or entertainment show. Some of these podcasts have poor audio quality. This can be due to a variety of factors, such as using the built-in microphone on a computer, recording in an environment that’s not conducive to quality audio, or even BTR (Blog Talk Radio), which encodes audio in AM quality. Some podcasts also have low production values, but there are also a number of well-produced podcasts out there that can rival major networks.